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Saturday, November 1, 2025

About

LinkLane is a full-featured link intelligence platform. Beyond shortening URLs, it gives teams complete control over where traffic goes and full visibility into who's clicking.

Every link is programmable: set expiration dates, max-click limits, passwords, scheduled activation, or smart routing rules that send visitors to different destinations based on country, device, or weighted A/B split — all from a single short URL. A built-in UTM builder attaches marketing attribution automatically so every redirect feeds your analytics stack without manual tagging.

Analytics go beyond raw click counts. Bot filtering ensures real traffic only. Unique-click deduplication shows true reach. A 7×24 heatmap surfaces the best time to publish. Pro users get a live streaming feed of clicks as they happen. Campaigns roll up performance across groups of links into a single view.

Enterprise users can connect branded custom domains with automated DNS verification, access bulk import/export tooling, and unlock AI-powered alias suggestions and natural-language weekly performance summaries.

Tech Stack:

  • Frontend: React, JavaScript, Tailwind CSS, CRACO — deployed on Vercel
  • Backend: Python, FastAPI (async) — deployed on Railway
  • Database: MongoDB Atlas (Motor async driver)
  • Email: Resend (transactional)
  • AI: Anthropic Claude (Haiku for alias suggestions, Sonnet for summaries)
  • Real-time: Server-Sent Events (live click feed)
  • Deployment: Vercel (frontend) + Railway (backend)